Blog : Thoughts
Pivotshare was excited to attend the 2016 Digital Entertainment World Expo and be surrounded with other great minds in the media industry. Here are a few takeaways from the event that illustrate where the digital media industry is headed:
Subscription video giant Netflix released their fourth quarter earnings this week. Netflix’s approach of mixing original series with licensed content continues to keep subscribers on the hook and watching ever increasing amounts of video. Their performance is a strong indicator of consumer adoption and where the SVOD market is headed. Now is the perfect time for independent content producers to establish their presence in this new ecosystem.
Now that everyone has returned home from their summer vacations, Pivotshare thought it would be the perfect time for us to hit the road! The Pivotshare team has spent the summer building a variety of new tools to make it even easier for paid content creators to sell media directly to their audience. Anyone can use pay-per-view rentals, purchase downloads, channel-wide subscriptions, tip-jars or a combination of them all to create their own branded VOD storefront. We’re so excited about everything we have going on that we thought we’d stop by a few hot spots and tell the folks there how we Pivotshare is helping to change the way the world consumes media.
Friday, Sept. 27th - Social Media Week, Toronto - The Future Of Home Entertainment
Saturday, Sept. 28th - MIT Hacking Arts Festival, Cambridge, MA - Storytelling in the Digital Age
Oct. 2-3 - Dogfish Accelerator, New York - Filmmaker Mentoring Workshops
Sunday, Oct. 6 - San Diego Film Festival, San Diego - The Business Side of the Business
Every year, companies throughout the country spend millions of dollars protecting their brands. From a marketing and a business standpoint, a company’s brand is one of its most important assets. The brand helps not only define the values of the company and its products, but becomes a beacon for consumer expectations of consistency and trustworthiness. When a brand has been established, it needs to be protected and consistently used in order to maintain relevance and power. The online paid content space is no exception to this need. But, for the longest time, most media platforms simply did not make it easy easy or affordable for medium and smaller-sized media producers to protect their brand when selling media online.
Superstar Hair Stylist Ted Gibson Launches His SVOD Channel With Pivotshare
Superstar celebrity hairstylist Ted Gibson partners with Pivotshare to bring you the Ted Gibson Advanced Academy! Ted Gibson is a celebrity in the fashion and hairstyling industry, often making Top 10 Hair Stylists lists from around the world. His impressive resume includes working with A-listers like Anne Hathaway, Mila Kunis and Angelina Jolie, and you [...]
Making Money on YouTube is Hard Even for its Biggest Stars
Making money on YouTube and other social media platforms by giving away free content in exchange for advertising revenue translates to financial stability for only a very few. This has always been well documented. But an eye-opening article published by famous Youtuber Gaby Dunn, titled Get rich or die vlogging: The sad economics of internet [...]
Pay With Paypal Now Available on the New Subscribe Page of Your OTT Channel
You asked and we delivered: Your SVOD channel now accepts Paypal payments! Paypal integration was part of our recent subscribe page upgrade which improves the checkout process for your customers. By adding Paypal as another payment option, we’ve made it even easier for your SVOD channel to convert first-time visitors. It also helps to expand [...]