Fitness fans are constantly keeping their eyes peeled for the next trend coming over the horizon. It’s ironic that the next big thing in the fitness industry was actually there at the very beginning. Our team is excited to announce the Callanetics Channel. Callanetics is the revolutionary fitness system created and promoted by Callan Pinckney in the 1970s and 80s. Callanetics transforms body shape by using a series of stretches and micro-movements in what it’s founder termed “triple slow motion”. The fitness system took off like wildfire and has changed the lives of millions around the world.
Am I making as much as I can with my premium videos? That’s a question you’ve probably asked yourself before as a content producer. Between YouTube ad revenue, selling videos on demand, DVD’s and subscription VOD revenue, some content creators may feel that they have exhausted their own audience and are hitting a wall in terms of revenue growth.
On top of that, it can get lonely sometimes being an individual video producer. Creating quality content that people will open up their wallets for takes time and resources. It’s also no secret that for SVOD / OTT products, the number of hours of content available plays a large role in determining how much you should charge your customers and how long they will stay subscribed. So how do you break through these walls and take your channel to another level?
Much like many other business models before it, multi-channel networks (MCN’s) came quickly, made a splash, changed a few lives, and then left just as quickly. Left behind are content creators who expected to grow their personal brand and make a lot more money with their MCN partnership, only to find that this model primarily benefited those at the very top. A recent article on Techcrunch laid out many of the reasons why the MCN models didn’t work as planned and is worth a read:
Professional hair stylist Heather Chapman has built quite a reputation and following in the hair styling industry. Particular and meticulous in her craft, Heather takes her unique skills on tour to teach other hairstylists and hair enthusiasts in person at salons across the United States, where she frequently sells out.
Our team at Pivotshare is always finding ways to bring press and attention to our valued publishers and channels. Recently, we had to opportunity to highlight a few channels in an article on The Wall Street Journal, which was printed right on the front page last week!
Pivotshare Announces New Flash-Free Video Player
Anyone who works in the online video world will tell you that delivering video on the internet is a tricky business. Delivery is dependent on many different systems, owned by multiple entities, all of which must play nicely together, for our videos to be viewed smoothly and consistently. When these systems don’t get along, our [...]
Updated Reports for Your Subscription Video On Demand Channel
We’ve made it a goal this year to improve the reports section of the reports in your publisher console so you get the most useful data to grow your subscription video on demand channel. Here are the upgrades and new reports we’ve added to your publisher console: Customers One of the biggest upgrades we made [...]
Superstar Hair Stylist Ted Gibson Launches His SVOD Channel With Pivotshare
Superstar celebrity hairstylist Ted Gibson partners with Pivotshare to bring you the Ted Gibson Advanced Academy! Ted Gibson is a celebrity in the fashion and hairstyling industry, often making Top 10 Hair Stylists lists from around the world. His impressive resume includes working with A-listers like Anne Hathaway, Mila Kunis and Angelina Jolie, and you [...]