Blog : brand protection
The online video world is truly heating up. Recent surveys show that this year American consumers will spend three times more hours watching streamed content versus videos on their aging DVD players. With such growth in the industry, content creators are rushing to get their videos out to a hungry audience, now more willing than ever to pop in their payment info and hit play. However, in that rush to market, many video publishers are making hasty decisions about how they will offer their library, ones that could wind up negatively affecting their overall revenue.
Ever wonder where to find all of those strange and wonderful films you remember from your past? What about those crazy films that never found a home in the mainstream market, but found one in the heart of true film fans? Well wonder no more! Pivotshare has given all of your cult film favorites a beautiful new home! Get ready to discover Cultorama.tv!
We are proud to announce some layout improvements we've been making to your Pivotshare Channels, making them more stylish and much easier to navigate than ever before. Our updates have been strategically designed to give your customers a better branded experience than anywhere else.
In the contemporary age of web marketing, it’s become increasingly important for brands to take center stage in everything they do. This need has led to many video platforms pulling the spotlight further and further away from their publishers’ brands and instead refocusing it on themselves. To combat this growing issue, Pivotshare has put increased emphasis on one of its core tenets that our publishers’ brands should shine above our own. That’s why we’ve developed the Pivotshare Customization Service—our simple process to better own and control your customers’ experience with your video content and brand.
PIVOTSHARE STREAMING MEDIA PLATFORM ANNOUNCES MIXED MARTIAL ARTS CHANNEL WITH UFC HEAVYWEIGHT CHAMPION
Startup changes the way celebrities sell media with branded apps and white labeling for leading mobile and tablet devices
Costa Mesa, Calif. - Pivotshare, a digital media startup, announced today that their platform will now offer a new resource providing branded apps through their Customization Services program for select publishers. Pivotshare is rolling out the service with the unveiling of the Elite MMA fighting channel, featuring UFC heavyweight champion of the world, Bas Rutten. The mobile apps will allow subscribers to watch Pivotshare video content while on the go on either smartphones or tablets while simultaneously putting the media’s brand in the spotlight. Like the standard Pivotshare app, these customized versions will also be found in both the iTunes and Google Play stores, free of charge.
Pay With Paypal Now Available on the New Subscribe Page of Your OTT Channel
You asked and we delivered: Your SVOD channel now accepts Paypal payments! Paypal integration was part of our recent subscribe page upgrade which improves the checkout process for your customers. By adding Paypal as another payment option, we’ve made it even easier for your SVOD channel to convert first-time visitors. It also helps to expand [...]
Netflix Sees Jump in Subscribers Thanks to Original Video on Demand Content
After watching its subscriber growth slow sharply in Q2, subscription video on demand giant Netflix seems to have bounced back strongly in Q3 thanks to their highly popular slate of original programming. Netflix’s investment in original content production and moving away from its reliance on licensed content has thus far proven effective, and many others [...]
Pivotshare Partners with LeEco to Expand Distribution for SVOD Channels
Pivotshare has proven itself as the industry leader in the SVOD world focused on helping our publishers reach a larger audience. We are proud to announce yet another relationship in our growing list of international distribution partners. Today at their Northern American unveiling, digital pioneer LeEco announced the launch of LeEco Live, their entertainment marketplace [...]