Blog : media markers
Technology investment in Orange County, California is growing at a tremendous rate, so much so that the area is threatening to pull the tech spotlight south from Silicon Valley. Part of this exciting development in innovation is due to the efforts of an OC organization called OCTANe. The mission of OCTANe is to connect innovators and entrepreneurs with the crucial relationships and resources they need in order to develop their business. Created in September of 2002 by co-founders Tom Moebus, former vice-chancellor of University of California, Irvine and Dwight Decker, former CEO and chairman of Conexant Systems, the organization has made a lasting impact on the economic development of the entire Orange County area. Over the course of their history, OCTANe has helped companies raise over $217 million in funding and equity exits. In 2012 alone, $77 million dollars was raised for a variety of new businesses through their LaunchPad program, the group’s platform for assisting startups in the technology, biomedical and cleantech industries. Our company, Pivotshare, was among them.
Pivotshare Announces Self-Service Embeddable Pay-Per-View Video Player Media startup creates a solution allowing filmmakers to offer their films as rentals on their own website and begin selling direct to audience COSTA MESA, Calif. - Today Pivotshare announced the public release of their new monetized embeddable video player. All of the benefits that users of the Pivotshare platform have come to expect from their online media channels are also available in the embeddable version, allowing filmmakers to sell directly to their audience from their own website. On top of being completely self-service, with no starting fees or monthly costs, there is another aspect to the platform that sets it apart from most other embeddable players on the marketplace. Customers can now experience a truly seamless payment experience.
It is widely quoted that the average person fears public speaking more than they fear the idea of death. But for many professionals in the United States, being a public speaker is their career of choice. Whether the genre they communicate is business, motivational, faith, or a host of others, thousands of speakers travel around to every corner of our country to share their knowledge at one of the more than a half-million conferences of various types held every year. There is a wide spectrum of fees charged by speakers in every possible category. Celebrities, politicians, and sports notables often ask for fees that run into the hundreds of thousands of dollars. On the flip side, there are many people, trying to break into the speaking world, who are happy to make an appearance for absolutely nothing. Many speakers supplement their speaking income by selling CDs and DVDs at the events at which they speak. In fact, a good portion of these professionals make more money from the sales of media than they do from the actual fees that they ask for speaking in the first place. But burning, labeling and mailing your DVDs to an event is not only time-consuming, but also incredibly costly to the bottom line. Shipping or hauling them across the country to sell at events is no easier. There has to be a better way to sell monetized media.
I would argue that good media has no expiration date. There are associations, conferences, and companies all across the globe that leave money on the shelf every day by ignoring the usefulness of their existing media library. Mountains of amazing content, gathering dust, instead of revenue, simply because it is not being put to proper use. Do not misunderstand this: your previous media content has value. The material contained within can entertain, inspire, and educate. But how do you make this material accessible to your paying customers? Pivotshare has a tool designed to make your older media as relevant as anything you might create in the future. Pivotshare has created a tool for our customers known as “media markers.” These media markers work very much like tabs in conventional print media, allowing the creators to section off, and more importantly, label points in their videos using any sort of categories they wish. This transforms commonplace archives into searchable video, allowing customers to jump directly to the portion of media they need or want, instead of having to wade through a sea of footage.
Pay With Paypal Now Available on the New Subscribe Page of Your OTT Channel
You asked and we delivered: Your SVOD channel now accepts Paypal payments! Paypal integration was part of our recent subscribe page upgrade which improves the checkout process for your customers. By adding Paypal as another payment option, we’ve made it even easier for your SVOD channel to convert first-time visitors. It also helps to expand [...]
Netflix Sees Jump in Subscribers Thanks to Original Video on Demand Content
After watching its subscriber growth slow sharply in Q2, subscription video on demand giant Netflix seems to have bounced back strongly in Q3 thanks to their highly popular slate of original programming. Netflix’s investment in original content production and moving away from its reliance on licensed content has thus far proven effective, and many others [...]
Pivotshare Partners with LeEco to Expand Distribution for SVOD Channels
Pivotshare has proven itself as the industry leader in the SVOD world focused on helping our publishers reach a larger audience. We are proud to announce yet another relationship in our growing list of international distribution partners. Today at their Northern American unveiling, digital pioneer LeEco announced the launch of LeEco Live, their entertainment marketplace [...]