Blog : paid content
In February of this year the Academy of Motion Pictures Arts and Sciences will gather in Hollywood, California for yet another Academy Awards celebration. The Oscars will be handed out to writers, directors, producers, and actors who have delighted us over the past year with their amazing creative work. But for every person in the entertainment industry who receives an award, there are myriad artists and performers around the world who will never get the chance to work and study in the movie capital of the world simply because of their geographic location. Hollywood icon and master acting instructor, Gloria Gifford hopes to change all of that with the help of Pivotshare online video platform
We all remember the halcyon days of early viral videos. Everyone loved passing around email links to such classics as 2003’s Star Wars Kid and 2006’s The Evolution of Dance, and who could forget the classic, Don’t Tase Me, Bro!, which taught us all a valuable lesson about the painful consequences of getting lippy at a political rally. These videos were quick, fun, and free. Out of this world of disposable entertainment came a few superstars that began to profit off a variety of platforms that allowed them to generate revenue from forced advertising associated with their free content. Among these were the fitness duo, The Tone It Up Girls, who amassed a following of over 180,000 enthusiastic subscribers. After growing their online presence, the Tone It Up Girls are now making a move to strengthen their media empire, as Bravo recently announced a new reality show in the works. These new media superstars have decided to add premium content in a greener and more profitable pasture than their previous free-content-only world.
Technology investment in Orange County, California is growing at a tremendous rate, so much so that the area is threatening to pull the tech spotlight south from Silicon Valley. Part of this exciting development in innovation is due to the efforts of an OC organization called OCTANe. The mission of OCTANe is to connect innovators and entrepreneurs with the crucial relationships and resources they need in order to develop their business. Created in September of 2002 by co-founders Tom Moebus, former vice-chancellor of University of California, Irvine and Dwight Decker, former CEO and chairman of Conexant Systems, the organization has made a lasting impact on the economic development of the entire Orange County area. Over the course of their history, OCTANe has helped companies raise over $217 million in funding and equity exits. In 2012 alone, $77 million dollars was raised for a variety of new businesses through their LaunchPad program, the group’s platform for assisting startups in the technology, biomedical and cleantech industries. Our company, Pivotshare, was among them.
My grandpa used to say that you get what you pay for. And you know what? He was right. Everyone likes to find a good bargain, but often you find that the quality of what you purchased is so low that it winds up being a complete and total waste of time, money and effort. Yet millions of media professionals make the choice every day to use free platforms to sell media online to their audiences. While these low-cost (or no-cost) options seem like a great deal, a closer examination shows that there are many reasons why a penny saved may not necessarily turn into a penny earned.
You are a producer of digital media with a stack of DVDs with your name on the covers to prove it. Your videos sell well at events or at your place of business, but you know there is a larger audience out there for you to market to. The internet is filled with prospective customers that would purchase your videos if only there was a safe and easy way to do so. But what is the best way to sell DVDs online? There are several streaming media platform options out there, but only one that is self-service with no starting fees or monthly costs. The best way to sell DVDs online? Pivotshare makes the answer to that question very simple indeed.
Pivotshare Partners with LeEco to Expand Distribution for SVOD Channels
Pivotshare has proven itself as the industry leader in the SVOD world focused on helping our publishers reach a larger audience. We are proud to announce yet another relationship in our growing list of international distribution partners. Today at their Northern American unveiling, digital pioneer LeEco announced the launch of LeEco Live, their entertainment marketplace [...]
Improve Your OTT Channel Homepage With Featured Collections
The Pivotshare team has been beta-testing out the ability to promote Featured Collections on the homepage of OTT channels on our platform, and now it’s official: you can add this beautiful functionality to your Pivotshare channel too! Featured Collections helps organize your channel’s homepage and showcases your top video collections to customers as soon as they [...]
Discover The Best SVOD / OTT Channels Online
Over the last several years, the Pivotshare platform has had the pleasure of powering a great deal of noteworthy SVOD / OTT channels. From large media brands to YouTube personalities, zombies and hairdressers to everything in between, we’ve had the opportunity to partner alongside a ton of talented and passionate creators to produce some of [...]