Blog : streaming media

  • How Online Streaming Media Is Helping the Environment

    Pivotshare Hopes to Help Environment By Eliminating Need For DVDs and Promoting Green-Friendly Films

    The first Earth Day started with the simple concept that knowledge is the most powerful catalyst for change. On April 22nd, 1970 twenty million Americans gathered in public places everywhere, rallying for the cause of a healthy planet. Online media platform, Pivotshare, hopes to carry on that heroic tradition of environmental protection and education through the use of their streaming technology.

  • A New Path For New Media Superstars

    We all remember the halcyon days of early viral videos. Everyone loved passing around email links to such classics as 2003’s Star Wars Kid and 2006’s The Evolution of Dance, and who could forget the classic, Don’t Tase Me, Bro!, which taught us all a valuable lesson about the painful consequences of getting lippy at a political rally. These videos were quick, fun, and free. Out of this world of disposable entertainment came a few superstars that began to profit off a variety of platforms that allowed them to generate revenue from forced advertising associated with their free content. Among these were the fitness duo, The Tone It Up Girls, who amassed a following of over 180,000 enthusiastic subscribers. After growing their online presence, the Tone It Up Girls are now making a move to strengthen their media empire, as Bravo recently announced a new reality show in the works. These new media superstars have decided to add premium content in a greener and more profitable pasture than their previous free-content-only world.
  • Using Pivotshare to Sell Media Online is Even Better Than Free!

    My grandpa used to say that you get what you pay for. And you know what? He was right. Everyone likes to find a good bargain, but often you find that the quality of what you purchased is so low that it winds up being a complete and total waste of time, money and effort. Yet millions of media professionals make the choice every day to use free platforms to sell media online to their audiences. While these low-cost (or no-cost) options seem like a great deal, a closer examination shows that there are many reasons why a penny saved may not necessarily turn into a penny earned.
  • How To Sell DVDs Online With Pivotshare

    How To Sell DVDs Online With Pivotshare

    You are a producer of digital media with a stack of DVDs with your name on the covers to prove it. Your videos sell well at events or at your place of business, but you know there is a larger audience out there for you to market to. The internet is filled with prospective customers that would purchase your videos if only there was a safe and easy way to do so. But what is the best way to sell DVDs online? There are several streaming media platform options out there, but only one that is self-service with no starting fees or monthly costs. The best way to sell DVDs online? Pivotshare makes the answer to that question very simple indeed.
  • The Video On Demand Revolution

    In the food chain of the entertainment industry, distributing a film on the internet used to rank just behind bargain theaters in seedy neighborhoods and only slightly in front of that guy selling bootlegs out of his trunk in the CostCo parking lot. But all of that has now changed. In August, the feature film, The Bachelorette starring Kirsten Dunst was released to iTunes as a video on demand offering one month before it was released to theatres nationwide. The result may change the way that films are distributed from this time forward. Filmmakers vividly understand that the current business model of film distribution stacks the deck against them. Every entity in the process takes a portion of the profits of their labor until in the end there is often little to nothing left for those who conceived the project to begin with. Recent advances in streaming technology offer a growing ray of hope to those who make films for a living. The studio system is also investigating the video on demand distribution method in a proactive attempt to reverse losses in ticket sales, increase profit margins, and meet a rising customer demand for affordable at-home viewing.

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