Blog : VOD
The online video world is truly heating up. Recent surveys show that this year American consumers will spend three times more hours watching streamed content versus videos on their aging DVD players. With such growth in the industry, content creators are rushing to get their videos out to a hungry audience, now more willing than ever to pop in their payment info and hit play. However, in that rush to market, many video publishers are making hasty decisions about how they will offer their library, ones that could wind up negatively affecting their overall revenue.
We are proud to announce some layout improvements we've been making to your Pivotshare Channels, making them more stylish and much easier to navigate than ever before. Our updates have been strategically designed to give your customers a better branded experience than anywhere else.
Everyone knows the Scots love a good scrap, and nothing proves that more than the band of hulking brawlers known as Insane Championship Wrestling, or ICW. ICW was started by promoter, Mark Dallas, in 2006 in Glasgow, Scotland. Incorporating elements of Scottish culture with hardcore wrestling, they soon began attracting a rabid local fan base. The swelling crowds at ICW events outgrew arena after arena, and in 2013 they were named UK Promotion of the Year by Fighting Spirit Magazine.
Every once in a while, an online video channel powered by Pivotshare takes the basic premise of selling premium videos and does something really innovative with our platform to demonstrate what’s possible. In this case, we are proud to spotlight the Lineman Channel.
The first question you may be asking is: “What’s a Lineman?’ Linemen are the thousands of highly-trained individuals who maintain the complicated electrical systems and power grids that crisscross the entire U.S. These amazingly skilled tradespeople keep turned on what we take for granted everyday - electrical power. Imagine without power flowing, how paralyzed our society would become. In an effort to help create the next generation of Linemen, Pivotshare is proud to announce Linemanchannel.com.
Online video consumption and purchases will double by 2016 according to Cisco, so getting the word out about your videos must include a holistic social media strategy. That means making sure your premium videos are promoted on Facebook - still the top dog among all social media networks. But is there an easy way to link non-YouTube videos with Facebook? Previously, the most common method of linking premium, purchasable video content was to simply post a link. Any links directed to YouTube would automatically display the YouTube video right on Facebook. But a link to a non-YouTube video would get you little more than an image on Facebook. Now there’s an easier way to promote and share your premium videos.
Netflix Sees Jump in Subscribers Thanks to Original Video on Demand Content
After watching its subscriber growth slow sharply in Q2, subscription video on demand giant Netflix seems to have bounced back strongly in Q3 thanks to their highly popular slate of original programming. Netflix’s investment in original content production and moving away from its reliance on licensed content has thus far proven effective, and many others [...]
Pivotshare Partners with LeEco to Expand Distribution for SVOD Channels
Pivotshare has proven itself as the industry leader in the SVOD world focused on helping our publishers reach a larger audience. We are proud to announce yet another relationship in our growing list of international distribution partners. Today at their Northern American unveiling, digital pioneer LeEco announced the launch of LeEco Live, their entertainment marketplace [...]
Improve Your OTT Channel Homepage With Featured Collections
The Pivotshare team has been beta-testing out the ability to promote Featured Collections on the homepage of OTT channels on our platform, and now it’s official: you can add this beautiful functionality to your Pivotshare channel too! Featured Collections helps organize your channel’s homepage and showcases your top video collections to customers as soon as they [...]